Ho Lao Logistic Automation & Engineering
We design, supply, and integrate end-to-end warehouse automation systems — from concept and simulation to installation, commissioning, and long-term support.
Ho Lao Logistic Automation & Ho Lao Engineering
With 40+ years of experience, Ho Lao (as a member of the Houngfuh Group) is a trusted system integrator and equipment supplier in logistic automation—delivering end-to-end solutions from Taiwan to Southeast Asia and beyond, powered by engineering expertise, advanced technologies, and local support.
What We Do
Ho Lao is a leading warehouse and logistics automation system integrator, delivering end-to-end intralogistics solutions across Southeast Asia. With over 40 years of experience as part of the Houngfuh Group, Ho Lao combines deep engineering expertise with local support to design, supply, integrate, and maintain advanced automated material handling systems tailored to client needs.
Industries Served
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3PL & logistics providers
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FMCG distribution centers
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Cold storage warehouses
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Manufacturing & industrial warehouses
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E-commerce fulfillment centers
Warehouse Automation Solutions We Deliver
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Automated Storage & Retrieval Systems (ASRS)
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Unit-load ASRS
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Mini-load ASRS
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Pallet shuttles
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Conveyor & Sortation Systems
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AGVs & AMRs
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WMS, WCS & WES Integration
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Warehouse Control & Software Integration
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Turnkey System Integration
- Comprehensive Support Services
Total Logistic Automation
System Integration
We provide fully integrated automation logistic and warehouse systems—from WMS/WCS software to conveyors, AGVs, SRMs, and picking technologies with interfaces to the customer ERP system.
Accreditations, Compliance & Quality Assurance
At Ho Lao, we believe that technical excellence must be backed by rigorous quality standards, compliance, and systematic governance.
Quality Assurance in Automation Lifecycle
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Design & Planning Compliance: Engineering designs are reviewed for structural integrity, operational safety, and alignment with regulatory standards before approval.
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Manufacturing Oversight: Components and assemblies are tested for durability and performance as part of our manufacturing and pre-commissioning checks, ensuring reliable system behavior on day one.
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Installation & Commissioning Verification: System health checks and interoperability tests are conducted meticulously, validating that software, controls, and mechanical systems work together without compromise.
Regional Compliance & Local Standards
Ho Lao’s automation systems are deployed across Malaysia and the wider Southeast Asia region. We ensure that every project complies with local safety codes, electrical standards, and workplace regulations, including those specific to material handling and industrial equipment operations in each market. Our regional experience means we understand how regulatory requirements differ by country and industry, and we design solutions that satisfy both local and international compliance expectations.
Quality Management & Engineering Standards
Our system design, project management, and installation processes follow internationally recognized frameworks such as:
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ISO 9001 – Quality Management Systems
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ISO 45001 – Occupational Health & Safety
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ISO 14001 – Environmental Management
Certification requirements may vary by project. Ho Lao’s engineering and delivery methodologies operate within global quality and safety standards.
Why Choose Ho Lao
Choosing the right automation partner is as critical as selecting the right technology. At Ho Lao, we differentiate ourselves through deep engineering expertise, proven project delivery, and long-term commitment to system performance. As a member of the Houngfuh Group, we bring decades of automation experience to every warehouse and logistics project we undertake.
Decades of Engineering Experience in Logistics Automation
Ho Lao brings over 40 years of experience in warehouse and logistics automation, supported by the Houngfuh Group’s long-standing track record in industrial engineering. Our experience spans the full lifecycle of automated systems — from concept design and simulation to system commissioning and operational optimization.
This depth of engineering knowledge allows us to design solutions that are not only technically sound, but also practical, scalable, and aligned with real operational requirements. We understand how automation systems perform in live environments, under peak loads, and over years of continuous operation.
Proven Project Delivery Across Diverse Industries
Over the years, Ho Lao has successfully delivered numerous warehouse automation projects across Southeast Asia, ranging from single-system upgrades to fully integrated, end-to-end logistics automation solutions.
Our project experience includes:
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ASRS installations
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Conveyor and sortation systems
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Automated pallet handling
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WMS, WCS, and system integrations
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Turnkey warehouse automation deployments
Each project is engineered to meet specific throughput, space, and operational constraints — ensuring reliable performance from day one.
Unlike vendors that rely heavily on outsourced engineering, Ho Lao maintains strong in-house engineering capabilities.
Our internal team manages system design, control logic, software integration, and commissioning, allowing us to maintain full technical accountability throughout the project.
- Better system coordination between hardware and software
- Faster problem resolution during implementation
- Consistent quality standards across all project phases
- Reduced integration risk for clients
🔹 Warehouse Automation Solutions Overview
| Automation Solution | Typical Application | Key Benefits | Industries |
|---|---|---|---|
| ASRS (Unit-load) | High-bay pallet storage | Space optimization, high throughput | Manufacturing, FMCG, Cold Storage |
| ASRS (Mini-load) | Carton & tote storage | Fast order picking, accuracy | E-commerce, Retail DCs |
| Pallet Shuttle Systems | Dense pallet storage | Reduced aisle space, scalability | Food & Beverage, 3PL |
| Conveyor & Sortation Systems | Inbound & outbound flows | High-speed material movement | Retail, Parcel, Logistics |
| AGVs & AMRs | Internal material transport | Flexible automation, safety | Manufacturing, Warehousing |
| WMS / WCS / WES | System & equipment control | Real-time visibility, optimization | All automated warehouses |
Comprehensive after-sales support to ensure the long-term performance, reliability, and scalability of your automation systems.
Automated Warehouse System for Retail Distribution Center in Malaysia
Ho Lao delivered a fully integrated automated warehouse system for a large retail distribution center in Malaysia, designed to support high SKU volumes, fast order fulfillment, and scalable future growth. The solution combined Automated Storage & Retrieval Systems (ASRS), pallet conveyor systems, and Warehouse Management System (WMS) integration to streamline both inbound and outbound logistics operations.
Ho Lao also integrated the automation systems with the client’s WMS, ensuring real-time inventory visibility, accurate order processing, and seamless coordination between software and material handling equipment.
Including ASRS, pallet conveyors, and WMS integration – every solution and product is backed by decades and automation expertise and experience.
The result was a highly reliable, scalable automation solution that improved operational efficiency, reduced labor dependency, and enhanced order accuracy — all supported by Ho Lao’s decades of engineering expertise and long-term after-sales support.
Ready to automate your operations?
Contact Ho Lao today and let our experts design the perfect solution for your business.
Automation Projects in SEA
Reputable Retailer in Malaysia
Apical Dumai
Weidat Steel Wire
SMCI
Cedea Seafood
Our Partners
